1: Sell art prints online
According to Oberlo, the global art market is worth over $50 billion and selling online is a lucrative strategy to make money. People love creative designs and fine art prints, and showcasing your merchandise offers rewarding opportunities. African creative artists can benefit from the growth of the industry and earn a desirable income.
For example, Ben Enwonwu, the late Nigerian sculptor and master painter, sold his “Christine” art for $1.4 million. According to BCC, Enwonu sold the painting at an auction in the British capital, London.
You can promote your art by showcasing a gallery and accepting payments worldwide. Selling printed versions of your artwork, photographs, or designs is a straightforward way to make money online. Creative Hub says that entry-level artists make between $40 and $300 selling prints.
2: Start a print-on-demand art brand
According to Adventures with Art, print-on-demand is a lucrative business model for designers and artists. This economic model is favorable to Africans because the continent is home to thousands of creators and artists. You can generate a sustainable income online without worrying about storage, just by starting a print-on-demand art brand.
Print on Demand lets you upload illustrations, photographs, and designs to Printbest, Etsy, and more. These companies print your artwork on products and offer you an after-sales percentage.
3: Sell digital artwork
According to a report by Jamo Images, selling artwork online can be very lucrative for creative artists. Graphic designers, illustrators and artists looking for new sources of income should consider selling digital artwork. The report further revealed that the creators receive a commission each time someone uploads the image.
Most creators earn 15%-40% depending on agency, subscription, etc. It is time for African creators to take advantage of this lucrative market. You can earn from $0.10 to $125 per artwork uploaded to Shutterstock, Envato, etc.
4: Work on independent projects
According to Self Employed Artist, undertaking freelance projects is a lucrative strategy for creative artists. Freelance jobs are a great way to boost your resume and earn money globally. Creative African artists can engage in freelance projects to earn a desirable income.
Qualified African creative artists must create a profile on job boards and set their rates. While Freelancer, Fiverr, and Upwork are solid options for African illustrators and artists, Instagram is ideal for photographers. According to Ziprecruiter, freelance artists earn an annual salary of $53,362 in the United States.
According to the Instructor Academy, online courses are in high demand thanks to the effects of the global pandemic. Creative artists with skills in Photoshop, 3D modeling, and animation can earn money teaching art online. Africans with artistic talents can benefit from the growing demand for online courses.
For example, you can give live art lessons or pre-record videos on the course of your choice for extra income. According to College Investor, you can make $20 to $300 with pre-recorded classes and $300 to $500 with live classes.
6: Start a YouTube channel
According to Shopify, creative artists can earn a desirable income by creating a YouTube Art channel. Most creatives make money from the YouTube channel after racking up 1,000 subscribers and 4,000 hours of video watching. Opportunities abound for skilled Africans with YouTube channels. If you want to make more money online with the arts, consider reviewing art lessons on the video sharing platform.
Africans can post their creations on the platform with quality content solving different problems. A Mint Life blog post states that an average YouTuber earns $0.01 to $0.03 per ad view, which is $3 to $5 per 1,000 video views.
According to Empty Easel, creative talents make money online by creating writing lessons for art classes. Self-publishing adds more credibility to an artist’s career and is a way to showcase creative talent. African artists can compile lessons in EBook or paperback format and sell them on Amazon and other online sellers.
According to the specialist Photography, artists can earn $10 to $50 per copy on art lessons or photography books. So, skilled African creative artists should sell photo resolutions, coloring therapies, picture books, e-mail art lessons and more. You can earn passive income on Amazon or sell on personal websites.
According to Martinas Classes Goalcast, artistic content is a great way to build confidence and showcase talent. Art competitions provide creative talent with ideal exposure and networking opportunities for skilled Africans. African artists can show off their creative abilities and win cash prizes as contest winners.
Awards bring recognition and African creators can develop a reputation in the art world. Consider entering art contests if you want to network with other creatives and make contacts to take advantage of business opportunities.
Africans can earn passive income in the art world, whether by freelancing, collaborating, selling prints or teaching online. Making money online as an African continent is a dream for many. But it’s time to pursue that dream.
Olayinka Sodiq is a skilled copywriter with technical, analytical and writing experience gained over 5 years of in-house and freelance gigs. He is versed in finance, investments, technology, blockchain, mergers and acquisitions, bankruptcy, etc.